Concepedia

Judy Harris

JH

15

Publications

1.8K

Citations

12

H-Index

1993

Active since

Affiliations

Towson University(Current)

Florida International University

University of Central Florida

University of Houston

Cornell University

Judy Harris is an author at Towson University specializing in management, consumer research, and marketing.

Top concepts

MarketingManagementConsumer ResearchBusinessConsumer BehaviorBehavioral Decision MakingBehavioral EconomicsCustomer SatisfactionConsumer Decision MakingEconomics

Publications per year

1993–2017

15

Publications

15

How e-WOM recommendations influence product consideration and quality of choice: A motivation to process information perspective

Pranjal Gupta, Judy Harris · Journal of Business Research · 2009 · 460 citations

Online Customer Behavior, Behavioral Decision Making, Digital Marketing +12

The desire for unique consumer products: A new individual differences scale

Michael Lynn, Judy Harris · Psychology and Marketing · 1997 · 365 citations

Customer Satisfaction, Consumer Study, Individual Differences +18

Consumer Tipping: A Cross-Country Study

Michael Lynn, George M. Zinkhan, Judy Harris · Journal of Consumer Research · 1993 · 305 citations

Economics, Consumer Decision Making, Advertising +14

Individual Differences in the Pursuit of Self‐Uniqueness Through Consumption

Michael Lynn, Judy Harris · Journal of Applied Social Psychology · 1997 · 247 citations

Consumer Uncertainty, Behavioral Decision Making, Consumer Study +21

Consumer Preference for Product Bundles: The Role of Reduced Search Costs

Judy Harris · Journal of the Academy of Marketing Science · 2006 · 111 citations

Product Bundles, Economics, Choice Model +15

Rows per page

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