Concepedia

Roger Chacko

RC

2

Publications

194

Citations

2

H-Index

2016

Active since

Affiliations

University of South Florida(Current)

Roger Chacko is an author at University of South Florida specializing in food systems, user experience, and interactive marketing.

Top concepts

Publications per year

2016–2023

2

Publications

2

Shining Light on Atmospherics: How Ambient Light Influences Food Choices

Dipayan Biswas, Courtney Szocs, Roger Chacko et al. · Journal of Marketing Research · 2016 · 179 citations

, , +23

Curvy Digital Marketing Designs: Virtual Elements with Rounded Shapes Enhance Online Click-Through Rates

Dipayan Biswas, Annika Abell, Roger Chacko · Journal of Consumer Research · 2023 · 15 citations

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