Concepedia

Abhay Dubey

AD

1

Publications

27

Citations

1

H-Index

2015

Active since

Affiliations

Apeejay Stya University(Current)

Abhay Dubey is an author at Apeejay Stya University specializing in purchase intention, customer satisfaction, and interactive marketing.

Top concepts

BusinessMarketingManagementConsumer BehaviorConsumer ResearchPurchase IntentionCustomer SatisfactionInteractive Marketing

Publications per year

2015–2015

1

Publications

1

Analysis of the Factors Affecting Customers’ Purchase Intention: The Mediating Role of Customer Knowledge and Perceived Value

Shailja Bhakar, Shilpa Bhakar, Abhay Dubey · Advances in Social Sciences Research Journal · 2015 · 27 citations · Full text

Customer Experience, Customer Satisfaction, Mediating Role +17

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