Concepedia

Parul Gupta

PG

21

Publications

1.6K

Citations

16

H-Index

2018

Active since

Affiliations

Management Development Institute(Current)

O. P. Jindal Global University

Symbiosis International University

Swansea University

Wright State University

Parul Gupta is an author at Management Development Institute specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingTechnologyUser ExperienceConsumer ResearchDigital MarketingEducationCommunicationConsumer Behavior

Publications per year

2018–2024

21

Publications

21

Online Education: Worldwide Status, Challenges, Trends, and Implications

Shailendra Palvia, Prageet Aeron, Parul Gupta et al. · Journal of Global Information Technology Management · 2018 · 801 citations · Full text

Digital Literacy, E-learning, New Technologies +12

The effects of trust on behavioral intention and use behavior within e-government contexts

Apeksha Hooda, Parul Gupta, Anand Jeyaraj et al. · International Journal of Information Management · 2022 · 208 citations · Full text

Trust Metric, Behavioral Intention, Behavioral Sciences +13

Classification of Smart City Research - a Descriptive Literature Review and Future Research Agenda

Parul Gupta, Sumedha Chauhan, Mahadeo Jaiswal · Information Systems Frontiers · 2019 · 96 citations

Descriptive Literature Review, Urban Design, Smart City Research +11

Meta-analysis of augmented reality marketing

Harish Kumar, Parul Gupta, Sumedha Chauhan · Marketing Intelligence & Planning · 2022 · 72 citations

Customer Satisfaction, Digital Marketing, Consumer Research +17

Users’ response toward online doctor consultation platforms: SOR approach

Sandeep Goyal, Sumedha Chauhan, Parul Gupta · Management Decision · 2021 · 45 citations

Family Medicine, Customer Satisfaction, Behavioral Intention +19

Rows per page

1–5 of 21