Mirella Yani‐de‐Soriano

The Role of Perceived University Support in the Formation of Students' Entrepreneurial Intention

Saadat Saeed, Shumaila Yousafzai, Mirella Yani‐de‐Soriano et al. · Journal of Small Business Management · 2013 · 418 citations · Full text

Entrepreneurial Innovation, Self-efficacy Theory, Student Success +15

That personal profile image might jeopardize your rental opportunity! On the relative impact of the seller's facial expressions upon buying behavior on Airbnb™

Asle Fagerstrøm, Sanchit Pawar, Valdimar Sigurðsson et al. · Computers in Human Behavior · 2017 · 154 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +20

Situational influences on consumers' attitudes and behavior

Gordon R. Foxall, Mirella Yani‐de‐Soriano · Journal of Business Research · 2003 · 150 citations

Customer Satisfaction, Behavioral Sciences, Situational Influences +10

Understanding customer‐specific factors underpinning internet banking adoption

Shumaila Yousafzai, Mirella Yani‐de‐Soriano · International Journal of Bank Marketing · 2012 · 150 citations

Customer Satisfaction, Innovation Adoption, Digital Marketing +16

Can an Industry Be Socially Responsible If Its Products Harm Consumers? The Case of Online Gambling

Mirella Yani‐de‐Soriano, Uzma Javed, Shumaila Yousafzai · Journal of Business Ethics · 2012 · 109 citations

Economics, Socially Responsible Product, Industry Be Socially +11