Concepedia

Xiabing Zheng

XZ

Statistics

Publications

24

Citations

2.7K

H-Index

18

Active since

2014

Affiliations

University of Science and Technology of China(Current)

City University of Hong Kong

Hong Kong Baptist University

Hefei University of Technology

Xiabing Zheng is an author at University of Science and Technology of China specializing in business, online consumer behavior, and marketing.

Publications per year

2014–2023

24

Publications

24

Exploring consumers’ impulse buying behavior on social commerce platform: The role of parasocial interaction

Xiang Li, Xiabing Zheng, Matthew Lee et al. · International Journal of Information Management · 2016 · 571 citations

Business, Marketing, Marketing Management +16

Understanding impulse buying in mobile commerce: An investigation into hedonic and utilitarian browsing

Xiabing Zheng, Jinqi Men, Feng Yang et al. · International Journal of Information Management · 2019 · 474 citations

Business, Marketing, Marketing Management +16

Building brand loyalty through user engagement in online brand communities in social networking sites

Xiabing Zheng, Christy M.K. Cheung, Matthew Lee et al. · Information Technology and People · 2015 · 293 citations

Business, Marketing, Marketing Management +17

Consumer perceived value and impulse buying behavior on mobile commerce: The moderating effect of social influence

Feng Yang, Jing Tang, Jinqi Men et al. · Journal of Retailing and Consumer Services · 2021 · 218 citations

Business, Marketing, Marketing Management +16

Excessive use of mobile social networking sites: Negative consequences on individuals

Xiabing Zheng, Matthew Lee · Computers in Human Behavior · 2016 · 190 citations

Social Sciences, Communication, Social Psychology +15

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