Otis W. Baskin

Public relations profesi dan praktik

Dan L. Lattimore, Otis W. Baskin, Suzette T. Heiman et al. · 2010 · 48 citations

Social Sciences, Communication, Public Relations +2

Perceived effectiveness and implementation of public relations measurement and evaluation tools among European providers and consumers of PR services

Otis W. Baskin, J. M. Hahn, Samuel L. Seaman et al. · Public Relations Review · 2010 · 34 citations

Social Sciences, Public Administration, Performance Measurement +7

Interpersonal Communication in Organizations

Cal W. Downs, Otis W. Baskin, Craig E. Aronoff · Academy of Management Review · 1980 · 29 citations

Social Sciences, Organization Studies, Organizational Behavior +12

Effective Public Relations. Cutlip, Scott M., and Allen H. Center. 5th Edition. Englewood Cliffs, New Jersey: Prentice-Hall, 1978

Otis W. Baskin · Journal of Advertising · 1979 · 17 citations

Social Sciences, Communication, Communication Theory +6

Business schools and the study of public relations

Otis W. Baskin · Public Relations Review · 1989 · 10 citations

Social Sciences, Communication, Public Relations +5