Concepedia

Author

Barbara Schott

Northwestern University

Also Known As

B. Schott, Barbara Schott

7

Publications

159

Citations

4

H-Index

13

Concepts

All Affiliations

Northwestern University
BS

About

Barbara Schott is an author at Northwestern University specializing in consumer research, management, and marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

2

2

147

2

Management

2

2

147

3

Marketing

2

2

147

4

Brand Development

2

2

147

5

Economics

1

1

101

Barbara Schott

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2

Publications

147

Citations

2

H-Index

YearCitations

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