Concepedia

Simon Somogyi

SS

23

Publications

842

Citations

18

H-Index

2010

Active since

Affiliations

University of Guelph(Current)

Dalhousie University

University of Waikato

Thompson Rivers University

The University of Adelaide

Simon Somogyi is an author at University of Guelph specializing in marketing, consumer behavior, and management.

Top concepts

MarketingConsumer ResearchManagementConsumer BehaviorFood ChoiceFood PolicyHealthFood MarketingBusinessFood Quality

Publications per year

2010–2023

23

Publications

23

Food choice in the e-commerce era

Ou Wang, Simon Somogyi, Sylvain Charlebois · British Food Journal · 2020 · 134 citations · Full text

Customer Satisfaction, Consumer Study, Agricultural Economics +17

Consumer adoption of online food shopping in China

Ou Wang, Simon Somogyi · British Food Journal · 2018 · 111 citations · Full text

Consumer Uncertainty, Innovation Adoption, Digital Marketing +19

The underlying motivations of Chinese wine consumer behaviour

Simon Somogyi, Elton Li, Trent E. Johnson et al. · Asia Pacific Journal of Marketing and Logistics · 2011 · 84 citations

Chinese Wine Consumption, Customer Satisfaction, Consumer Motivation +19

Purpose and preference in educational podcasting

Rob van Zanten, Simon Somogyi, Gina Curró · British Journal of Educational Technology · 2010 · 76 citations

E-learning, Education, Online Learning +17

Motives for luxury seafood consumption in first-tier cities in China

Ou Wang, Simon Somogyi · Food Quality and Preference · 2019 · 42 citations · Full text

Food Choice, Economics, Luxury Seafood Consumption +2

Rows per page

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