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Xiuli Ma

XM

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Publications

1

Citations

32

H-Index

1

Active since

2022

Affiliations

Sichuan Agricultural University(Current)

Xiuli Ma is an author at Sichuan Agricultural University specializing in customer satisfaction, consumer decision making, and management.

Top concepts

Publications per year

2022–2022

1

Publications

1

Treat for affection? Customers’ differentiated responses to pro-customer deviance

Jiajing Hu, Xiuli Ma, Xiaowei Xu et al. · Tourism Management · 2022 · 32 citations

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