Concepedia

Author

Bao-Yi Zhang

Also Known As

Bao-Yi Zhang, Bao-yi Zhang, Baoyi Zhang, NCKU

37

Publications

156

Citations

5

H-Index

21

Concepts

All Affiliations

BZ

About

Bao-Yi Zhang is an author at Shih Hsin University specializing in brand equity, marketing, and interactive marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

61

2

Management

1

1

61

3

Medicine

1

1

38

4

Cell Biology

1

1

38

5

Marketing

1

1

61