Concepedia

Rico Munamba

RM

Statistics

Publications

1

Citations

18

H-Index

1

Active since

2021

Affiliations

Assumption University(Current)

Rico Munamba is an author at Assumption University specializing in purchase intention effects, online consumer behavior, and green purchasing.

Publications per year

2021–2021

1

Publications

1

The Impact of Green Marketing Mix and Attitude towards the Green Purchase Intention among Generation y Consumers in Bangkok

Rico Munamba, Chompu Nuangjamnong · SSRN Electronic Journal · 2021 · 18 citations · Full text

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