Concepedia

Frazier Moore

FM

Statistics

Publications

2

Citations

80

H-Index

2

Active since

1973

Frazier Moore is an author specializing in marketing, advertising, and management.

Top concepts

Publications per year

1973–1976

2

Publications

2

Advertising Theory and Practice

Frazier Moore, C. H. Sandage, Vernon Fryburger · Journal of Marketing · 1976 · 67 citations

, , +5

The Quality of Advertising Education Today

Frazier Moore, John D. Leckenby · Journal of Advertising · 1973 · 13 citations

, , +11

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