Concepedia

IN Lings

IL

2

Publications

42

Citations

2

H-Index

2006

Active since

IN Lings is an author specializing in customer satisfaction, brand management, and brand equity.

Top concepts

Publications per year

2006–2007

2

Publications

2

Employee-Based Brand Equity: Antecedents and Consequences

T Supornpraditchai, Karen W. Miller, IN Lings et al. · UTS ePRESS (University of Technology Sydney) · 2007 · 24 citations · Full text

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Employee-based brand equity

RM Wilden, Siegfried P. Gudergan, IN Lings · UTS ePRESS (University of Technology Sydney) · 2006 · 18 citations · Full text

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