Statistics
Publications
48
Citations
2.3K
H-Index
28
Active since
1989
Michel Rod is an author at Carleton University specializing in business, management, and marketing.
Publications per year
1989–2022
48
48
Michel Rod, Nicholas J. Ashill, Jinyi Shao et al. · Marketing Intelligence & Planning · 2009 · 190 citations
Total Quality Management, Customer Satisfaction, Service Quality Dimensions +12
Nicholas J. Ashill, Michel Rod, Janet Carruthers · Journal of Strategic Marketing · 2008 · 155 citations
Rows per page
1–5 of 48