Concepedia

Mohamed Jiddane

MJ

1

Publications

43

Citations

1

H-Index

2011

Active since

Mohamed Jiddane is an author specializing in communication neuroscience, health sciences, and consumer research.

Top concepts

HealthMarketingManagementAdvertisingNeuroscienceNeuroeconomicsConsumer ResearchMarketing StrategyMarketing CommunicationConsumer Decision Making

Publications per year

2011–2011

1

Publications

1

Neuromarketing: Where marketing and neuroscience meet

Zineb Ouazzani Touhami, Larbi Benlafkih, Mohamed Jiddane et al. · AFRICAN JOURNAL OF BUSINESS MANAGEMENT · 2011 · 43 citations · Full text

Consumer Decision Making, Advertising, Neuroscience Meet +12

Rows per page

1–1 of 1