Concepedia

Azarnoush Ansari

AA

15

Publications

436

Citations

12

H-Index

2012

Active since

Affiliations

University of Isfahan(Current)

University of Delaware

Azarnoush Ansari is an author at University of Isfahan specializing in marketing, management, and business.

Top concepts

MarketingManagementBusinessCustomer SatisfactionConsumer ResearchConsumer BehaviorInteractive MarketingUser ExperienceDigital MarketingMarketing Insights

Publications per year

2012–2023

15

Publications

15

Modelling and evaluating customer loyalty using neural networks: Evidence from startup insurance companies

Azarnoush Ansari, Arash Riasi · Future Business Journal · 2016 · 100 citations · Full text

Investigating the relationship among the Kansei-based design of chocolate packaging, consumer perception, and willingness to buy

Shekoofeh Maleki, Seyed Fathollah Amiri Aghdaie, Arash Shahin et al. · Journal of Marketing Communications · 2019 · 72 citations

An Investigation of Factors Affecting Brand Advertising Success and Effectiveness

Azarnoush Ansari, Arash Riasi · International Business Research · 2016 · 51 citations · Full text

Customer Satisfaction, Brand Advertising Success, Advertising +13

Customer Clustering Using a Combination of Fuzzy C-Means and Genetic Algorithms

Azarnoush Ansari, Arash Riasi · International Journal of Business and Management · 2016 · 32 citations · Full text

Customer Satisfaction, Engineering, Industrial Engineering +18

Determinants of Medical Tourists’ Revisit and Recommend Intention

Maryam Heydari Fard, Ali Sanayei, Azarnoush Ansari · International Journal of Hospitality & Tourism Administration · 2019 · 26 citations

Rows per page

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