Concepedia

Stephen Schleifer

SS

Statistics

Publications

3

Citations

108

H-Index

3

Active since

1968

Affiliations

University of Illinois System(Current)

Stephen Schleifer is an author at University of Illinois System specializing in advertising persuasion, international advertising campaigns, and advertising message testing.

Publications per year

1968–1986

3

Publications

3

Trends in Attitudes Toward and Participation in Survey Research

Stephen Schleifer · Public Opinion Quarterly · 1986 · 67 citations

, , +11

Relative Effectiveness of Advertisements of Foreign and Domestic Origin

Stephen Schleifer, Sarah Dunn · Journal of Marketing Research · 1968 · 28 citations

, , +14

Relative Effectiveness of Advertisements of Foreign and Domestic Origin

Stephen Schleifer, S. Watson Dunn · Journal of Marketing Research · 1968 · 13 citations

, , +14

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