Concepedia
Statistics
Publications
3
Citations
123
H-Index
Active since
2015
Affiliations
University of Cincinnati(Current)
The University of Texas at San Antonio
Jorge Pena‐Marin is an author at University of Cincinnati.
Publications per year
2015–2019
Round Off the Bargaining: The Effects of Offer Roundness on Willingness to Accept
Dengfeng Yan, Jorge Pena‐Marin · Journal of Consumer Research · 2017 · 53 citations
Lasting performance: Round numbers activate associations of stability and increase perceived length of product benefits
Jorge Pena‐Marin, Rajesh Bhargave · Journal of Consumer Psychology · 2015 · 49 citations · Full text
Disconfirming Expectations: Incorrect Imprecise (vs. Precise) Estimates Increase Source Trustworthiness and Consumer Loyalty
Jorge Pena‐Marin, Ruomeng Wu · Journal of Consumer Psychology · 2019 · 21 citations
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