Concepedia

Jung Min Jang

JM

4

Publications

88

Citations

4

H-Index

2015

Active since

Affiliations

KIMEP University(Current)

Jung Min Jang is an author at KIMEP University specializing in marketing, consumer research, and consumer behavior.

Top concepts

MarketingConsumer ResearchManagementPersuasionAdvertisingConsumer BehaviorBehavioral ScienceMarketing CommunicationBehavioral Decision MakingArts

Publications per year

2015–2019

4

Publications

4

The Easier the Better: How Processing Fluency Influences Self-Efficacy and Behavioral Intention in Pro-Social Campaign Advertising

Jung Min Jang · Sustainability · 2018 · 32 citations · Full text

Behavioral Intention, Behavioral Decision Making, Social Psychology +27

The effect of attribute-based and alternative-based processing on consumer choice in context

Jung Min Jang, Song Oh Yoon · Marketing Letters · 2015 · 30 citations

Marketing, Behavioral Sciences, Consumer Decision Making +12

Content Order in Advertising and Thinking Styles: A Cross-Cultural Study of the United States and South Korea

Jung Min Jang, Sohyoun Shin · Journal of Advertising · 2019 · 14 citations

Thinking Styles, International Marketing, Consumer Study +18

Femoral Intertrochanteric Fractures of the Patients in the Emergency Department due to Minor Falls: Special Consideration in the Middle-old to Oldest-old Patients

Jung Min Jang, Han Sung Choi, Jong Seok Lee et al. · Annals of Geriatric Medicine and Research · 2019 · 12 citations · Full text

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