Concepedia

Daechun An

DA

8

Publications

361

Citations

8

H-Index

2007

Active since

Affiliations

Inha University(Current)

University of North Texas

Daechun An is an author at Inha University specializing in management, marketing, and culture.

ORCID

Top concepts

Publications per year

2007–2019

8

Publications

8

Relating Hofstede's masculinity dimension to gender role portrayals in advertising

Daechun An, Sang-Hoon Kim · International Marketing Review · 2007 · 119 citations

, , +20

Advertising visuals in global brands’ local websites: a six-country comparison

Daechun An · International Journal of Advertising · 2007 · 80 citations

A study on the relationship between perceived CSR motives, authenticity and company attitudes: a comparative analysis of cause promotion and cause-related marketing

Min Ah Jeon, Daechun An · Asian Journal of Sustainability and Social Responsibility · 2019 · 54 citations · Full text

Understanding Medical Tourists in Korea: Cross-Cultural Perceptions of Medical Tourism among Patients from the USA, Russia, Japan, and China

Daechun An · Asia Pacific Journal of Tourism Research · 2013 · 39 citations

, , +15

Effects of National Culture on the Development of Consumer Trust in Online Shopping

Daechun An, Sang-Hoon Kim · Seoul Journal of Business · 2008 · 20 citations · Full text

, , +18

Rows per page

1–5 of 8