Concepedia

Alisha Arora

AA

7

Publications

484

Citations

7

H-Index

2004

Active since

Affiliations

University of North Carolina Hospitals(Current)

University of Missouri–Kansas City

Central Institute of Psychiatry

Lalit Narayan Mithila University

Indian Institute of Technology Kharagpur

Alisha Arora is an author at University of North Carolina Hospitals specializing in communication, social marketing, and persuasion.

Top concepts

MarketingManagementPersuasionCommunicationSocial MarketingHealth CommunicationArtsMessage FramingHealth PromotionConsumer Research

Publications per year

2004–2021

7

Publications

7

Understanding coronaphobia

Alisha Arora, Amrit Kumar Jha, Priya Alat et al. · Asian Journal of Psychiatry · 2020 · 245 citations · Full text

Using framing and credibility to incorporate exercise and fitness in individuals' lifestyle

Raj Arora, Charles R. Stoner, Alisha Arora · Journal of Consumer Marketing · 2006 · 78 citations

Physical Activity, Social Marketing, Communication +23

Mental health during COVID-19 lockdown in India: Role of psychological capital and internal locus of control

Priya Alat, Sitanshu Sekhar Das, Alisha Arora et al. · Current Psychology · 2021 · 78 citations · Full text

The Impact of Message Framing and Credibility

Raj Arora, Alisha Arora · Services Marketing Quarterly · 2004 · 29 citations

Fake News, Healthy Eating, Framing Effects +15

Influence of Key Variables on the Patientsʼ Choice of a Physician

Raj Arora, Joseph Singer, Alisha Arora · Quality Management in Health Care · 2004 · 21 citations

Rows per page

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