Concepedia

Wai‐sum Siu

WS

30

Publications

1.2K

Citations

20

H-Index

1992

Active since

Affiliations

Hong Kong Baptist University(Current)

Middlesex University

South China University of Technology

University of Southampton

National Taipei University

Wai‐sum Siu is an author at Hong Kong Baptist University specializing in business, management, and business strategy.

Top concepts

ManagementBusinessMarketingBusiness StrategyMarketing StrategyStrategic ManagementMarketing ManagementSmall Business MarketingEntrepreneurshipInternational Marketing

Publications per year

1992–2020

30

Publications

30

Cultural Contingency in the Cognitive Model of Entrepreneurial Intention

Wai‐sum Siu, Eric Siu-Chung Lo · Entrepreneurship Theory and Practice · 2011 · 191 citations

Cultural Contingency, Entrepreneurial Innovation, Culture +13

Approaches to small firm marketing

Wai‐sum Siu, David A. Kirby · European Journal of Marketing · 1998 · 125 citations

Customer Satisfaction, Process Model, Small Business Marketing +14

An institutional analysis of marketing practices of small and medium-sized enterprises (SMEs) in China, Hong Kong and Taiwan

Wai‐sum Siu · Entrepreneurship and Regional Development · 2005 · 67 citations

An institutional analysis of the new product development process of small and medium enterprises (SMEs) in China, Hong Kong and Taiwan

Wai‐sum Siu, Tingling Lin, Wenchang Fang et al. · Industrial Marketing Management · 2006 · 64 citations

Institutional Analysis, Small And Medium Enterprises, Hong Kong +10

Network Strategies of Small Chinese High‐Technology Firms: A Qualitative Study

Wai‐sum Siu, Qiong Bao · Journal of Product Innovation Management · 2007 · 62 citations · Full text

Chinese Sociocultural Context, Entrepreneurial Phenomenon, Network Science +15

Rows per page

1–5 of 30