Concepedia

Claudia Bobâlcă

CB

7

Publications

337

Citations

7

H-Index

2010

Active since

Affiliations

Alexandru Ioan Cuza University(Current)

Claudia Bobâlcă is an author at Alexandru Ioan Cuza University specializing in business, management, and marketing.

Top concepts

BusinessMarketingManagementConsumer ResearchCustomer SatisfactionService QualityInteractive MarketingConsumer BehaviorMarketing StrategyConsumer Decision Making

Publications per year

2010–2021

7

Publications

7

An analysis of customer satisfaction in a higher education context

Corneliu Munteanu, Ciprian Ceobanu, Claudia Bobâlcă et al. · International Journal of Public Sector Management · 2010 · 175 citations

Customer Experience, Customer Satisfaction, Satisfaction Constituents +25

Developing a Scale to Measure Customer Loyalty

Claudia Bobâlcă, Cosmina Paula Gătej, Oana Ciobanu · Procedia Economics and Finance · 2012 · 88 citations · Full text

Customer Experience, Customer Satisfaction, Cosmetic Products +12

What is Different about Volunteers? A Study on Factors of Buying Decisions of Products with Recycled Content

Claudia Bobâlcă, Oana Ţugulea, Liviu‐George Maha et al. · Sustainability · 2018 · 18 citations · Full text

Buying Decisions, Behavioral Decision Making, Consumer Study +20

Analysing the predictors of the young buyers' satisfaction in the e-retailing apparel sector

Claudia Bobâlcă, Oana Ţugulea, Mihaela Ifrim et al. · International Journal of Retail & Distribution Management · 2021 · 18 citations

Online Customer Satisfaction, Customer Satisfaction, Digital Marketing +23

STUDY OF CUSTOMERS’ LOYALTY: DIMENSIONS AND FACETS

Claudia Bobâlcă · RePEc: Research Papers in Economics · 2013 · 15 citations · Full text

Customer Experience, Customer Satisfaction, Dimensions And Facets +14

Rows per page

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