Concepedia

Yiwei Li

YL

3

Publications

97

Citations

3

H-Index

2022

Active since

Affiliations

Tianjin University(Current)

Yiwei Li is an author at Tianjin University specializing in management, interactive marketing, and marketing.

ORCID

Top concepts

Publications per year

2022–2023

3

Publications

3

Integrated store service quality measurement scale in omni-channel retailing

Min Zhang, Yiwei Li, Lin Sun et al. · International Journal of Retail & Distribution Management · 2022 · 53 citations

, , +12

Beyond presence: Creating attractive online retailing stores through the cool <scp>AR</scp> technology

Min Zhang, Yiwei Li · International Journal of Consumer Studies · 2023 · 28 citations

, , +27

C2C interaction in the online review system: Effect of other customers’ responses on subsequent review volume

Min Zhang, Lu Wang, Yiwei Li et al. · Tourism Management · 2022 · 16 citations

, , +13

Rows per page

1–3 of 3