Yen‐Ting Helena Chiu

Publications

1.2K

Citations

H-Index

2009

Active since

Affiliations

National Kaohsiung First University of Science and Technology(Current)

National Kaohsiung University of Science and Technology

Johannes Kepler University of Linz

Yen‐Ting Helena Chiu is an author at National Kaohsiung First University of Science and Technology specializing in marketing, management, and business.

ORCID

Top concepts

MarketingManagementBusinessConsumer ResearchConsumer BehaviorCustomer SatisfactionDigital MarketingInteractive MarketingTrustPurchase Intention

Publications per year

2009–2024

Publications

Environmentally responsible behavior in ecotourism: Antecedents and implications

Yen‐Ting Helena Chiu, Wan‐I Lee, Tsung-Hsiung Chen · Tourism Management · 2013 · 514 citations

Engineering, Environmental Behavior, Responsible Behavior +7

Determinants of Continuance Intention towards Banks’ Chatbot Services in Vietnam: A Necessity for Sustainable Development

Dung Minh Nguyen, Yen‐Ting Helena Chiu, Huy Le · Sustainability · 2021 · 226 citations · Full text

Artificial Intelligence, Customer Satisfaction, Digital Marketing +21

Environmentally Responsible Behavior in Ecotourism: Exploring the Role of Destination Image and Value Perception

Yen‐Ting Helena Chiu, Wan‐I Lee, Tsung-Hsiung Chen · Asia Pacific Journal of Tourism Research · 2013 · 126 citations

Tourism Management, Affective Image, Value Perception +17

Early versus potential adopters

Yen‐Ting Helena Chiu, Shih‐Chieh Fang, Chuan‐Chuan Tseng · International Journal of Retail & Distribution Management · 2010 · 101 citations

Innovation Adoption, Effort Expectancy, Digital Marketing +21

Service innovation and usage intention: a cross-market analysis

Yen‐Ting Helena Chiu, Katharina Maria Hofer · Journal of service management · 2015 · 45 citations

Customer Satisfaction, Cultural Consumption, Service Innovation +22

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