Statistics
Publications
1
Citations
555
H-Index
1
Active since
1993
Shumeet Banerji is an author specializing in business, private label trial, and private label search behavior.
Publications per year
1993–1993
1
1
When Do Private Labels Succeed
Stephen J. Hoch, Shumeet Banerji · Sloan management review · 1993 · 555 citations
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