Dimitrios P. Reklitis

Multichannel Digital Marketing Optimizations through Big Data Analytics in the Tourism and Hospitality Industry

Dimitrios P. Reklitis, Marina C. Terzi, Costas Vassilakis · Journal of theoretical and applied electronic commerce research · 2022 · 60 citations · Full text

Marketing Analytics, Digital Marketing, Big Data Analytics +25

The Effects of Cryptocurrency Trading Websites on Airlines’ Advertisement Campaigns

Nikolaos T. Giannakopoulos, Dimitrios P. Reklitis, Thomas K. Dasaklis · Journal of theoretical and applied electronic commerce research · 2021 · 46 citations · Full text

Airline Metrics, Digital Marketing, Targeted Advertising +21

The Effectiveness of Centralized Payment Network Advertisements on Digital Branding during the COVID-19 Crisis

Ioannis Dimitrios G. Kamperos, Dimitrios P. Reklitis, Nikolaos T. Giannakopoulos et al. · Sustainability · 2022 · 39 citations · Full text

Marketing Analytics, Digital Marketing, Targeted Advertising +21

The Impact of Organic Traffic of Crowdsourcing Platforms on Airlines’ Website Traffic and User Engagement

Dimitrios P. Reklitis · Sustainability · 2021 · 35 citations · Full text

Marketing Analytics, Engineering, Digital Marketing +24

Growth of digital brand name through customer satisfaction with big data analytics in the hospitality sector after the COVID-19 crisis

Dimitrios P. Reklitis, Marina C. Terzi · International Journal of Information Management Data Insights · 2023 · 30 citations · Full text