Concepedia

Warren J. Keegan

WJ

Statistics

Publications

10

Citations

734

H-Index

10

Active since

1969

Affiliations

Pace University(Current)

Graduate School USA

Warren J. Keegan is an author at Pace University specializing in business, business strategy, and strategic planning.

Publications per year

1969–2004

10

Publications

10

Multinational Scanning: A Study of the Information Sources Utilized by Headquarters Executives in Multinational Companies

Warren J. Keegan · Administrative Science Quarterly · 1974 · 266 citations

, , +14

Multinational Marketing Management

Adel I. El‐Ansary, Mustafa H. Razian, Warren J. Keegan · Journal of Marketing · 1975 · 140 citations

Multinational Product Planning: Strategic Alternatives

Warren J. Keegan · Journal of Marketing · 1969 · 128 citations

, , +17

Multinational Product Planning: Strategic Alternatives

Warren J. Keegan · Journal of Marketing · 1969 · 74 citations

, , +17

Foreign Market Entry Strategies

Warren J. Keegan · Journal of International Business Studies · 1986 · 43 citations

, , +12

1–5 of 10