Concepedia

Larasati Ahluwalia

LA

Statistics

Publications

4

Citations

75

H-Index

4

Active since

2020

Affiliations

Universitas Teknokrat Indonesia(Current)

Larasati Ahluwalia is an author at Universitas Teknokrat Indonesia specializing in management, marketing, and marketing communication.

Top concepts

ManagementBusinessMarketingAdvertisingConsumer ResearchMarketing CommunicationLawDesignCultureBranding

Publications per year

2020–2021

4

Publications

4

Customers’ impulse buying in social commerce: The role of flow experience in personalized advertising

Lia Febria Lina, Larasati Ahluwalia · Jurnal Manajemen Maranatha · 2021 · 39 citations · Full text

Customer Satisfaction, Flow Experience, Social Commerce +16

ANALYSIS OF COMPANY CAPABILITY USING 7S MCKINSEY FRAMEWORK TO SUPPORT CORPORATE SUCCESSION (CASE STUDY: PT X INDONESIA)

Almira Devita Putri, Achmad Ghazali, Larasati Ahluwalia · Manajemen Bisnis · 2021 · 13 citations · Full text

Firm Performance, Project Management, Law +25

PENGENALAN LITERASI KEUANGAN DAN PERSONAL BRANDING DI ERA DIGITAL BAGI GENERASI Z DI SMK PGRI 1 KEDONDONG

Dhiona Ayu Nani, Larasati Ahluwalia, Dian Novita · Journal of Social Sciences and Technology for Community Service (JSSTCS) · 2021 · 13 citations · Full text

Multigenerational Workforce, Digital Marketing, Brand Strategy +28

EMPOWERMENT LEADERSHIP AND PERFORMANCE: ANTECEDENTS

Larasati Ahluwalia · TECHNOBIZ International Journal of Business · 2020 · 10 citations · Full text

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