Byron Marlowe

From goods-service logic to a memory-dominant logic: Business logic evolution and application in hospitality

Robert J. Harrington, Rhonda Hammond, Michael C. Ottenbacher et al. · International Journal of Hospitality Management · 2018 · 59 citations

Management, Hospitality Management, Hospitality Marketing +3

Conceptualizing Terroir Wine Tourism

Byron Marlowe, SoJung Lee · Tourism Review International · 2018 · 36 citations

Management, Tourism Management, Viticulture +15

Drivers of degree of sophistication in hotel revenue management decision support systems

Xun Xu, Lizao Zhang, Tim Baker et al. · International Journal of Hospitality Management · 2019 · 26 citations

Management, Hospitality Management, Management Information Systems +8

Terroir Tourism: Experiences in Organic Vineyards

Byron Marlowe, Matthew J. Bauman · Beverages · 2019 · 23 citations · Full text

Management, Tourism Management, Viticulture +14

Effect of extrinsic cues on willingness to pay of wine

Won Fy Lee, William C. Gartner, Haiyan Song et al. · British Food Journal · 2018 · 22 citations · Full text

Agriculture, Food Science, Psychology +17