Daniela Abrantes Ferreira

Publications

235

Citations

H-Index

2010

Active since

Affiliations

Universidade Federal do Rio de Janeiro(Current)

Daniela Abrantes Ferreira is an author at Universidade Federal do Rio de Janeiro specializing in behavioral decision making, consumer behavior, and management.

ORCID

Top concepts

MarketingManagementConsumer BehaviorConsumer ResearchBehavioral Decision MakingArtsBusinessSocial MediaCommunicationDigital Media

Publications per year

2010–2021

Publications

How Do Platforms Empower Consumers? Insights from the Affordances and Constraints of Reclame Aqui

Robert V. Kozinets, Daniela Abrantes Ferreira, Paula Chimenti · Journal of Consumer Research · 2021 · 147 citations

Digital Society, Behavioral Decision Making, Digital Marketing +24

Corporate social responsibility and consumers' perception of price

Daniela Abrantes Ferreira, Marcos Gonçalves Ávila, Marina Dias de Faria · Social Responsibility Journal · 2010 · 88 citations

Customer Satisfaction, Price Differential, Socially Responsible Product +15

Rows per page

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