6
Publications
175
Citations
6
H-Index
2014
Active since
Nai Chiek Aik is an author at Universiti Tunku Abdul Rahman specializing in management, business, and customer satisfaction.
Top concepts
BusinessManagementMarketingCustomer SatisfactionTourismBrandingAdvertisingService QualityBrand ManagementFirm Performance
Publications per year
2014–2021
6
6
Tat‐Huei Cham, Yet Mee Lim, Nai Chiek Aik et al. · International Journal of Pharmaceutical and Healthcare Marketing · 2016 · 87 citations
Customer Satisfaction, Behavioral Intention, Consumer Research +22
Rows per page
1–5 of 6