14
Publications
477
Citations
12
H-Index
2014
Active since
Shweta Pandey is an author at International Management Institute specializing in consumer research, marketing, and interactive marketing.
Top concepts
MarketingConsumer ResearchBusinessManagementCustomer SatisfactionInteractive MarketingConsumer BehaviorDigital MarketingUser ExperienceFashion
Publications per year
2014–2024
14
14
Rows per page
1–5 of 14