Jeeyun Oh

Theoretical Importance of Contingency in Human-Computer Interaction

S. Shyam Sundar, Saraswathi Bellur, Jeeyun Oh et al. · Communication Research · 2014 · 265 citations · Full text

Message Interactivity, Communication Support, Cognition +26

How Does Interactivity Persuade? An Experimental Test of Interactivity on Cognitive Absorption, Elaboration, and Attitudes

Jeeyun Oh, S. Shyam Sundar · Journal of Communication · 2015 · 216 citations

Interpersonal Adaptation, Behavioral Decision Making, Social Psychology +31

Clicking, Assessing, Immersing, and Sharing: An Empirical Model of User Engagement with Interactive Media

Jeeyun Oh, Saraswathi Bellur, S. Shyam Sundar · Communication Research · 2015 · 163 citations

Engineering, Emerging Media, Physical Interaction +24

User Experience of On-Screen Interaction Techniques: An Experimental Investigation of Clicking, Sliding, Zooming, Hovering, Dragging, and Flipping

S. Shyam Sundar, Saraswathi Bellur, Jeeyun Oh et al. · Human-Computer Interaction · 2013 · 154 citations

Engineering, Interaction Model, Communication +24

Interactive music for multisensory e‐commerce: The moderating role of online consumer involvement in experiential value, cognitive value, and purchase intention

Angel Hsing‐Chi Hwang, Jeeyun Oh, Angeline Close Scheinbaum · Psychology and Marketing · 2020 · 101 citations

Music, Online Customer Behavior, Consumer Decision Making +15