S. Shyam Sundar

Uses and Grats 2.0: New Gratifications for New Media

S. Shyam Sundar, Anthony M. Limperos · Journal of Broadcasting & Electronic Media · 2013 · 1K citations

Social Sciences, Communication, Social Psychology +17

Humanizing chatbots: The effects of visual, identity and conversational cues on humanness perceptions

Eun Go, S. Shyam Sundar · Computers in Human Behavior · 2019 · 997 citations

Social Sciences, Psychology, Social Psychology +13

Rise of Machine Agency: A Framework for Studying the Psychology of Human–AI Interaction (HAII)

S. Shyam Sundar · Journal of Computer-Mediated Communication · 2019 · 706 citations

Computing, Computer Science, Psychology +15

Measuring Message Credibility

Alyssa Appelman, S. Shyam Sundar · Journalism & Mass Communication Quarterly · 2015 · 578 citations

Social Sciences, Communication, Social Psychology +15

Personalization versus Customization: The Importance of Agency, Privacy, and Power Usage

S. Shyam Sundar, Sampada Sameer Marathe · Human Communication Research · 2010 · 564 citations

Social Sciences, Communication, Social Psychology +9