Statistics
Publications
2
Citations
330
H-Index
2
Active since
1997
Affiliations
Universidad Metropolitana(Current)
Alan Smithee is an author at Universidad Metropolitana specializing in swot methodology, swot framework, and firm resources.
Publications per year
1997–1999
2
2
Strategic Marketing and the Resource Based View of the Firm
John Fahy, Alan Smithee · 1999 · 303 citations
Alan Smithee · European Journal of Marketing · 1997 · 27 citations
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