Concepedia

Diana Lück

DL

Statistics

Publications

3

Citations

126

H-Index

3

Active since

2003

Affiliations

London Metropolitan University(Current)

Diana Lück is an author at London Metropolitan University specializing in hotel industry, customer relationship management, and relationship marketing.

Top concepts

Publications per year

2003–2013

3

Publications

3

E‐CRM: customer relationship marketing in the hotel industry

Diana Lück, Geoff Lancaster · Managerial Auditing Journal · 2003 · 101 citations

, , +18

The significance of CRM to the strategies of hotel companies

Diana Lück, Geoff Lancaster · Worldwide Hospitality and Tourism Themes · 2013 · 14 citations

, , +24

An Evaluation of the Significant Elements of Customer Relationship Management within the Hotel Industry

Diana Lück, Marcus L. Stephenson · 2009 · 11 citations

, , +16

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