Concepedia

Fozan Alfarshouty

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1

Publications

22

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1

H-Index

2021

Active since

Fozan Alfarshouty is an author specializing in fashion, advertising, and brand equity.

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Publications per year

2021–2021

1

Publications

1

The Impact of Guerrilla Marketing on Brand Image: Evidence from Millennial Consumers in Pakistan

Yasir Ali Soomro, Yasser Baeshen, Fozan Alfarshouty et al. · Journal of Asian Finance Economics and Business · 2021 · 22 citations · Full text

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