1
Publications
222
Citations
1
H-Index
1981
Active since
Affiliations
Indiana University Bloomington(Current)
Thomas Schaetzle is an author at Indiana University Bloomington specializing in consumer research, consumer behavior, and consumer decision making.
Top concepts
MarketingManagementAdvertisingConsumer AdvocacyConsumer BehaviorConsumer ResearchConsumer ProtectionConsumer UncertaintyConsumer Decision Making
Publications per year
1981–1981
1
1
The hidden agenda of consumer complaining.
Ralph L. Day, Klaus Grabicke, Thomas Schaetzle et al. · Journal of Retailing · 1981 · 222 citations
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