Concepedia

Author

Katrine Kiuru

Also Known As

Katrine Kiuru

2

Publications

295

Citations

2

H-Index

16

Concepts

All Affiliations

KK

About

Katrine Kiuru is an author at University of Jyväskylä specializing in interactive marketing, consumer engagement, and brand equity.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

291

2

Management

1

1

291

3

Marketing

1

1

291

4

Brand Building

1

1

291

5

Brand Development

1

1

291