Concepedia

Alexandre de Cornière

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Publications

7

Citations

384

H-Index

7

Active since

2014

Affiliations

Toulouse School of Economics(Current)

University of Oxford

Alexandre de Cornière is an author at Toulouse School of Economics specializing in interactive marketing, digital marketing, and management.

Top concepts

MarketingManagementDigital MarketingInteractive MarketingBusinessAdvertisingEconomicsSearch CostsCommunicationMarket Design

Publications per year

2014–2024

7

Publications

7

Online advertising and privacy

Alexandre de Cornière, Romain de Nijs · The RAND Journal of Economics · 2016 · 128 citations

Marketing, Economics, Advertising Slot +15

Integration and search engine bias

Alexandre de Cornière, Greg Taylor · The RAND Journal of Economics · 2014 · 120 citations

Search Engine Optimization, Engineering, Digital Marketing +20

Social Media and News: Content Bundling and News Quality

Alexandre de Cornière, Miklós Sárváry · Management Science · 2022 · 47 citations · Full text

Digital Marketing, Emerging Media, Content Bundling +24

Search Advertising

Alexandre de Cornière · American Economic Journal Microeconomics · 2016 · 39 citations

Economics, Search Engine Optimization, Advertising +15

Data and Competition: A General Framework with Applications to Mergers, Market Structure, and Privacy Policy

Alexandre de Cornière, Greg Taylor · RePEc: Research Papers in Economics · 2020 · 20 citations · Full text

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