Concepedia

Chad Perry

CP

48

Publications

6K

Citations

33

H-Index

1975

Active since

Affiliations

Southern Cross University(Current)

University of Southern Queensland

Australian Institute of Business

Queensland University of Technology

Griffith University

Chad Perry is an author at Southern Cross University specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingStrategic ManagementMarketing StrategyBusiness StrategyCustomer SatisfactionEducationMarketing InsightsRelationship Marketing

Publications per year

1975–2019

48

Publications

48

Comprehensive criteria to judge validity and reliability of qualitative research within the realism paradigm

Marilyn Healy, Chad Perry · Qualitative Market Research An International Journal · 2000 · 1K citations

Consumer Research, Research Ethics, Realism Paradigm +18

Processes of a case study methodology for postgraduate research in marketing

Chad Perry · European Journal of Marketing · 1998 · 1K citations

Customer Satisfaction, Case Study Methodology, Empirical Case Study +12

A customer‐oriented new service development process

Chad Perry · Journal of Services Marketing · 2002 · 599 citations

Customer Experience, Customer Satisfaction, Service Innovation +19

Research design and data analysis in realism research

Rana Sobh, Chad Perry · European Journal of Marketing · 2006 · 406 citations

Qualitative Interpretation, Methodological Orientation, Qualitative Research Projects +12

Realism’s role among scientific paradigms in marketing research

Chad Perry, Andrew Riege, Les Brown · Griffith Research Online (Griffith University, Queensland, Australia) · 1999 · 209 citations

Marketing Analytics, Network Research, Interactive Marketing +10

Rows per page

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