Ou Li

The Relationship between Risk Event Involvement and Risk Perception during the COVID‐19 Outbreak in China

Da Qian, Ou Li · Applied Psychology Health and Well-Being · 2020 · 60 citations · Full text

Identification and analysis of the gene cluster involved in biosynthesis of paenibactin, a catecholate siderophore produced by <i>Paenibacillus elgii</i> B69

Yanping Wen, Xue‐Chang Wu, Yi Teng et al. · Environmental Microbiology · 2011 · 51 citations

Biosynthesis, Paenibactin Biosynthesis, Biotransformation +11

The typeface curvature effect: The role of typeface curvature in increasing preference toward hedonic products

Lei Wang, Yining Yu, Ou Li · Psychology and Marketing · 2019 · 50 citations

Consumer Uncertainty, Behavioral Decision Making, Consumer Study +17

The cross‐modal interaction between sound frequency and color saturation on consumer's product size perception, preference, and purchase

Lei Wang, Da Qian, Ou Li · Psychology and Marketing · 2019 · 36 citations

Consumer Uncertainty, Behavioral Decision Making, Color Psychology +23

Cloning and Characterization of Genes Involved in Nostoxanthin Biosynthesis of Sphingomonas elodea ATCC 31461

Liang Zhu, Xue‐Chang Wu, Ou Li et al. · PLoS ONE · 2012 · 29 citations · Full text