Chung‐Hoon Park

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Publications

Citations

1.1K

H-Index

Active since

2003

Affiliations

Korea Advanced Institute of Science and Technology(Current)

Chung‐Hoon Park is an author at Korea Advanced Institute of Science and Technology specializing in business, marketing, and communication channel management.

Publications per year

2003–2003

Publications

Identifying key factors affecting consumer purchase behavior in an online shopping context

Chung‐Hoon Park, Young‐Gul Kim · International Journal of Retail & Distribution Management · 2003 · 921 citations

Business, Information Systems, Marketing +16

A framework of dynamic CRM: linking marketing with information strategy

Chung‐Hoon Park, Young‐Gul Kim · Business Process Management Journal · 2003 · 205 citations

Business, Information Technology, Marketing +10

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