Concepedia

Leigh de Bruin

LD

2

Publications

87

Citations

2

H-Index

2020

Active since

Affiliations

University of Johannesburg(Current)

Leigh de Bruin is an author at University of Johannesburg specializing in business, customer satisfaction, and consumer research.

Top concepts

BusinessMarketingManagementService QualityConsumer ResearchCustomer SatisfactionTotal Quality ManagementMarketing StrategyPurchase IntentionHospitality Industry

Publications per year

2020–2021

2

Publications

2

Internal marketing, service quality and perceived customer satisfaction

Leigh de Bruin, Mornay Roberts-Lombard, Christine De Meyer-Heydenrych · Journal of Islamic marketing · 2020 · 60 citations

Total Quality Management, Customer Satisfaction, Customer Experience +13

The interrelationship between internal marketing, employee perceived quality and customer satisfaction – a conventional banking perspective

Leigh de Bruin, Mornay Roberts-Lombard, Christine De Meyer-Heydenrych · Cogent Business & Management · 2021 · 27 citations · Full text

Total Quality Management, Customer Satisfaction, Conventional Banking Perspective +13

Rows per page

1–2 of 2