Concepedia

So Won Jeong

SW

Statistics

Publications

17

Citations

915

H-Index

15

Active since

1998

Affiliations

Sungkyunkwan University(Current)

Sangmyung University

Inha University

North Carolina State University

University of North Carolina at Greensboro

So Won Jeong is an author at Sungkyunkwan University specializing in business, marketing, and marketing management.

Publications per year

1998–2023

17

Publications

17

The role of experiential value in online shopping

So Won Jeong, Ann Marie Fiore, Linda S. Niehm et al. · Internet Research · 2009 · 240 citations

Business, Marketing, Marketing Management +16

How to measure social capital in an online brand community? A comparison of three social capital scales

So Won Jeong, Sejin Ha, Kyu‐Hye Lee · Journal of Business Research · 2020 · 88 citations

Business, Marketing, Marketing Management +16

Dimensional effects of Korean SME’s entrepreneurial orientation on internationalization and performance: the mediating role of marketing capability

Byoungho Jin, Sojin Jung, So Won Jeong · International Entrepreneurship and Management Journal · 2017 · 83 citations

Business, Entrepreneurship, Marketing +17

Dynamic simulation of an absorption heat pump for recovering low grade waste heat

So Won Jeong, B.H. Kang, Sarng Woo Karng · Applied Thermal Engineering · 1998 · 78 citations

Engineering, Chemical Engineering, Mechanical Engineering +16

Enhancing competitive advantage and financial performance of consumer-goods SMEs in export markets: how do social capital and marketing innovation matter?

So Won Jeong, Jae‐Eun Chung · Asia Pacific Journal of Marketing and Logistics · 2022 · 75 citations

Business, Marketing, Marketing Management +15

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