Concepedia

Kuo-Chia Chen

KC

Statistics

Publications

1

Citations

19

H-Index

1

Active since

2008

Affiliations

Kainan University(Current)

Kuo-Chia Chen is an author at Kainan University specializing in business, business strategy, and knowledge management.

Top concepts

BusinessMarketingManagementBusiness StrategyKnowledge ManagementStrategic ManagementInternational BusinessInternational MarketingInternational ManagementMergers And Acquisitions

Publications per year

2008–2008

1

Publications

1

The influence of market and product knowledge resource embeddedness on the international mergers of advertising agencies: The case-study approach

Tai-Yuan Huang, Jersan Hu, Kuo-Chia Chen · International Business Review · 2008 · 19 citations

Marketing, International Management, Mergers And Acquisitions +12

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