Concepedia

Chidera Christian Ugwuanyi

CC

5

Publications

88

Citations

5

H-Index

2018

Active since

Affiliations

University of Nigeria(Current)

University of Nigeria Teaching Hospital

Chidera Christian Ugwuanyi is an author at University of Nigeria specializing in management, marketing, and consumer research.

Top concepts

MarketingManagementConsumer ResearchBusinessCustomer SatisfactionService QualityUser ExperienceSmart GridTechnologyAdvertising

Publications per year

2018–2021

5

Publications

5

Customer experience with self-service technologies in the banking sector: evidence from Nigeria

Chidera Christian Ugwuanyi, Joseph I. Uduji, Chukwunonso Oraedu · International Journal of Business and Systems Research · 2021 · 28 citations

Customer Experience, Customer Satisfaction, Self-service Technology +15

Customer Experience with Self-Service Technologies in Banking Sector: Evidence from Nigeria

Chidera Christian Ugwuanyi, Joseph I. Uduji, Chukwunonso Oraedu · International Journal of Business and Systems Research · 2020 · 27 citations

Customer Experience, Customer Satisfaction, Digital Marketing +16

Determinants of Smart Meter on Sustainable Energy Consumption Behavior: A Developing Country Perspective

Edwin Chukwuemeka Idoko, Chukwunonso Oraedu, Chidera Christian Ugwuanyi et al. · SAGE Open · 2021 · 12 citations · Full text

Engineering, Energy Conservation, Sustainable Development +21

Hotel Guests’ Experience, Satisfaction and Revisit Intentions: An Emerging Market Perspective

Chidera Christian Ugwuanyi, Samuel Ehimen, Joseph I. Uduji · African Journal of Hospitality Tourism and Leisure · 2021 · 11 citations · Full text

Celebrity Advertising, Brand Awareness and Brand Recognition: A Structural Equation Modelling Approach

Chidera Christian Ugwuanyi, Chioma Vivian Okeke, Leonard Nnabugwu Emezue · European Journal of Business and Management · 2018 · 10 citations · Full text

Customer Satisfaction, Advertising, Brand Equity +12

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