Concepedia

Eric Shankleman

ES

1

Publications

92

Citations

1

H-Index

1963

Active since

Eric Shankleman is an author specializing in consumer research, quantitative management, and marketing analytics.

Top concepts

MarketingManagementConsumer BehaviorConsumer ResearchMarketing AnalyticsQuantitative Management

Publications per year

1963–1963

1

Publications

1

Quantitative Techniques in Marketing Analysis.

Eric Shankleman, Ronald E. Frank, Alfred A. Kuehn et al. · Journal of the Royal Statistical Society Series A (General) · 1963 · 92 citations

Marketing Analytics, Quantitative Techniques, Management +4

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